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Floral Insights & Inspiration
Expert guidance on floral design, care tips, and seasonal trends from our master florists.
FeaturedOccasions
Celebration of Life and Memorial Service Flowers
A growing share of the services held in Washington are not funerals.
October 15, 20264 min read
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Occasions
Pet Loss Sympathy Flowers: A Grief People Underestimate
Pet loss is widely under-acknowledged and frequently more isolating than other bereavements, because the mourner often feels they are not entitled to the grief.
Oct 154 min read
Care Tips
Sending Flowers to an Apartment Building: Doormen, Access, and Failed Deliveries
Most failed flower deliveries are not florist errors.
Oct 144 min read
Occasions
Bar and Bat Mitzvah Flowers: Shabbat Timing, the Bimah, and the Party
A b'nai mitzvah is two events with different rules — a synagogue service and a celebration — usually on the same day, usually a Saturday, and the floral requirements of the two barely overlap.
Oct 145 min read
Weddings
Bridesmaid Bouquets: Scale, Difference, and Who Pays
Bridesmaid bouquets are usually specified as "the same but smaller," which is the least interesting answer available and frequently the wrong one.
Oct 134 min read
Occasions
Funeral Flowers by Faith and Culture: When to Send, and When Not To
The most useful thing to know about funeral flowers is that in several major traditions they are not sent at all, and sending them is a visible error at the worst possible moment.
Oct 134 min read
Events
How Light Changes Flowers: Specifying for Day-to-Night Events
The single most common complaint after an event is that the flowers looked different from the sample.
Oct 124 min read
Interior Styling
Arranging Flowers in a Room with Art
Flowers in a room with serious artwork have one job that overrides every aesthetic consideration: do not damage the art.
Oct 124 min read
Occasions
Retirement, Promotion, and Farewell Flowers: Getting the Register Right
Workplace milestone flowers go wrong in a narrow and predictable way: the arrangement is specified for the occasion rather than for the person, and ends up saying something slightly off — too romantic, too funereal, too large to carry, or too generic to mean anything.
Oct 114 min read
Occasions
Baby Shower Flowers Beyond Pink and Blue
The pink-or-blue default is both aesthetically limiting and, increasingly, factually wrong — plenty of parents do not know the sex, plenty know and have not shared it, and plenty simply do not want their party colour-coded.
Oct 114 min read
Weddings
Wedding Flower Timeline: When to Book, Decide, and Finalise
Most wedding floral stress is a timing problem rather than a taste problem.
Oct 104 min read
Events
What to Do With Event Flowers Afterwards
At the end of most events, several hundred dollars of perfectly good flowers go into a dumpster because nobody was assigned to deal with them.
Oct 104 min read
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